Nigerian Afrobeats star Davido is set to expand his business ventures with the launch of his own electric bike brand.
This initiative comes through a partnership with Spiro, a leading African electric vehicle company, aiming to offer sustainable transportation solutions across the continent.
Kaushik Burman, CEO of Spiro, praised Davido as the ideal ambassador for the brand, citing his innovative spirit, global appeal, and embodiment of African excellence.
In a brief media chat, he said: “Davido represents the best of African excellence – he’s bold, innovative, and beloved across the world. He’s the perfect ambassador for Spiro as we deliver on our mission of sustainable transportation for all.”
Davido took to social media to celebrate the announcement, expressing his pride in building generational wealth.
He wrote; “Woke up inspired:
Manifestation is spiritual. Years ago, I claimed 30 BG, but it wasn’t just about success – it was about purpose. Today, I’m transforming that vision into something bigger: generational wealth and ownership. With my own line of electric bikes, in partnership with Spiro, we’re not just building a product – we’re building a movement.
The bike market in Africa is more than transportation; it’s the backbone of our economy. Over 27 million motorcycles power the dreams and hustle of our people, with 80% of riders relying on bikes for their livelihoods. These same Okada drivers, who have supported me throughout my career, are now at the center of this vision. They moved my music, my name, and my story across every corner of Nigeria and Africa. Now it’s time to give back.
This isn’t just about business – it’s about creating a Made in Africa solution for Africa. Streams might belong to foreign labels, but this is how you flip the script. This is how you turn influence into equity, visibility into ownership. With financing solutions for riders across Nigeria and Africa, we’re empowering the hardworking individuals who have always been the lifeline of our economy.
This is about legacy. It’s about breaking barriers and showing what’s possible when vision, purpose, and community align. When I said We Rise By Lifting Others, it wasn’t just a motto – it was the blueprint. This partnership is proof that when we create for our people, by our people, we build something that lasts.
And let’s not forget – these bikes are fly! Big shoutout to Tycoone and Spiro team for the groundbreaking design can’t wait untill we reveal the final product. Oh yeah I put my people on.
This is more than a deal; it’s a statement. It’s ownership, empowerment, and legacy in motion. Africa is not just catching up – we’re redefining what it means to lead. The future isn’t waiting for us – we’re driving straight into it. 🖤🌍
For those interested sign up on this page: https://www.spironet.com/davido
We are live in Nigeria, Togo, Benin, Kenya, Rwanda, Uganda , tanzania and Ghana.”
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